here are two brand personalities for the Nintendo Wii and Microsoft's Xbox 360.
Wii
The Wii is male, early thirties. Who is married with 1 or 2 younger children. He like to bring his family together by doing something that is entertaining as well as being interactive. He enjoys friendly competition with close friends and family. His most favourite band is The Beatles.
Xbox 360
The 360 is definitely male, aged 25-30. He is unmarried with no kids. He loves being connected to all entertainment whether it be movies, games, or music. He is very competitive and will challenge anyone who gets in his way no matter what. His most favourite band is The Rolling Stones.
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